Employer Branding and HR Strategies to Attract the Workforce You Want

October 22, 2019 8:00 AM - 10:00 AM

MassBio, 300 Technology Square 8th Fl, Cambridge, MA 02139

Add to Calendar 10/22/2019 8:00:00 AM 10/22/2019 10:00:00 AM Employer Branding and HR Strategies to Attract the Workforce You Want Do you ever wonder why you’re having trouble attracting and retaining top talent? Spoiler alert: It’s not because you don’t serve snacks. A rapidly growing life sciences cluster combined with a low unemployment rate is making the battle for top talent ever more competitive. But don't worry, you still have a chance to really stand out. If you want the best talent that’s available, you need to have a strong employer brand. Come to this employer branding forum to understand how you can make sure a prospective workforce knows why they should come work for you. Obviously you know why…but do they?

Sponsored by the Marketing Communications (MARCOM) Forum Working Group. MassBio, 300 Technology Square 8th Fl, Cambridge, MA 02139
Founder of Red Pill Talent
Ed Nathanson has over 23 years of experience as a Talent Acquisition, Employment Branding and HR Leader. He has been a Keynote speaker at LinkedIn Talent Connect in the US and Australia, ERE Atlanta, MIT Employer Symposium, BATSA (Boston Talent Sourcing), AOEP (Association of Employment Professionals), Boston Design Museum Workplace Innovation Summit, and HR Biotech Connect. Ed has also been a featured Speaker: at LinkedIn Talent Connect 2013 - 19, The LinkedIn Talent Talk, Glassdoor Summit, ERE New Orleans, CFO Talent Show, Disrupt HR and many more events. Ed also was the host of the LinkedIn Talent Connect Live Stream in 2014. Ed’s work has been featured in “Recruiting for Small Business: The Ultimate LinkedIn Guide”, “The LinkedIn Recruitment Video Playbook” and in publications like Wired, The Boston Globe, CNBC, The Boston Business Journal, Fast Company and CIO.com among others. He is also a frequent contributor on blogs like the LinkedIn Talent Blog, Glassdoor For Employers Blog, Lever Blog, Hiring Solved blog and many more outlets. Ed is the founder of Red Pill Talent, LLC.