Launching New Drugs in the Time of COVID-19

October 7, 2020 12:00 PM - 1:00 PM

Webinar, click "live-stream" button to view

Did you know that since the onset of COVID-19 at the end of March of this year the FDA has approved over 18 novel drugs, six of which were for biotech companies based in Massachusetts or with facilities in the Bay State? How are companies taking on the extraordinary challenges and obstacles of launching (or choosing not to launch) new drugs in the time of COVID-19? How are they educating and communicating with the audiences and stakeholders that are impacted?

This panel will be moderated by Business Insider Pharma Industry Reporter Andrew Dunn and will include executives from Bristol Myers Squibb and Sanofi exploring the approaches their companies have taken when it comes to launching newly approved drugs and how they’ve balanced all the competing needs and demands involved.

Sponsored by the MassBio MarComm and Commercial forum working group.

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