Employer Branding and HR Strategies to Attract the Workforce You Want
October 22, 2019 8:00 AM - 10:00 AM
MassBio, 300 Technology Square 8th Fl, Cambridge, MA 02139
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10/22/2019 8:00:00 AM
10/22/2019 10:00:00 AM
Employer Branding and HR Strategies to Attract the Workforce You Want
Do you ever wonder why you’re having trouble attracting and retaining top talent? Spoiler alert: It’s not because you don’t serve snacks. A rapidly growing life sciences cluster combined with a low unemployment rate is making the battle for top talent ever more competitive. But don't worry, you still have a chance to really stand out. If you want the best talent that’s available, you need to have a strong employer brand. Come to this employer branding forum to understand how you can make sure a prospective workforce knows why they should come work for you. Obviously you know why…but do they?
Sponsored by the Marketing Communications (MARCOM) Forum Working Group. MassBio, 300 Technology Square 8th Fl, Cambridge, MA 02139
Sponsored by the Marketing Communications (MARCOM) Forum Working Group. MassBio, 300 Technology Square 8th Fl, Cambridge, MA 02139
- Wendy Durkin
- Senior Director Recruiting and University Relations, Third Rock Ventures
- Wendy joined Third Rock in 2018 to oversee recruitment efforts for the portfolio companies as well as serve as an advisor on talent strategies and culture building. She is also involved in our University Relations program to ensure Third Rock has access to top academic talent for the associate and principal program. Some of the portfolio companies that Wendy has recently worked with are Rheos Medicines, Relay Therapeutics and most recently launched portfolio company, Thrive. Wendy has over 20 years of recruiting experience in life sciences. She joined Third Rock from Foundation Medicine, where she led the talent acquisition team during a time of rapid growth. Prior to that, she built the Life Sciences practice at Aerotek in the Boston market. Wendy received her B.A. in Chemistry from Assumption College.
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- Lisa Hazen
- Principal & Strategic Consultant, Back Bay StoriTel
- Within a pool of talented business professionals, there might be one or two proverbial “unicorns” in the mix. Talent in this class combines the perfect mix of skills and background with a fresh and innovative approach to “business as usual.” Lisa Hazen, the founder and principal consultant at Back Bay StoriTel – a niche marketing firm specializing in employment storytelling within biotechnology – is one of those elusive talents. Lisa’s leadership produces the kind of results that bring figurative fireworks, magic and delight to everything she touches. Following a successful career as an in-house expert and agency strategist, Lisa has made her unbridled passion for biotechnology available to help companies find and amplify their Employment Story.
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- Tim Hunt
- Senior Vice President, Corporate Affairs, Editas Medicine
- Tim is Senior Vice President, Corporate Affairs at Editas Medicine. He joined Editas Medicine in January 2016 and oversees global policy, early-stage commercial planning & market development, government affairs, human resources, and corporate communications. Prior to joining Editas Medicine, Tim served as Senior Vice President of Public Affairs for Cubist Pharmaceuticals, the world’s largest developer of hospital-based antibiotics to combat superbugs, until the company was acquired by Merck in 2015. At Cubist, he oversaw global policy, government affairs, and communications. Before joining Cubist, Tim spent several years at Biogen Idec, where he most recently served as Vice President of Public Affairs Tim received his J.D. from the Columbus School of Law at the Catholic University of America and his B.A. in History and Philosophy from Boston College. He is a member of the Board of Directors of Life Sciences Cares.
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- Ed Nathanson
- Founder of Red Pill Talent
- Ed Nathanson has over 23 years of experience as a Talent Acquisition, Employment Branding and HR Leader. He has been a Keynote speaker at LinkedIn Talent Connect in the US and Australia, ERE Atlanta, MIT Employer Symposium, BATSA (Boston Talent Sourcing), AOEP (Association of Employment Professionals), Boston Design Museum Workplace Innovation Summit, and HR Biotech Connect. Ed has also been a featured Speaker: at LinkedIn Talent Connect 2013 - 19, The LinkedIn Talent Talk, Glassdoor Summit, ERE New Orleans, CFO Talent Show, Disrupt HR and many more events. Ed also was the host of the LinkedIn Talent Connect Live Stream in 2014. Ed’s work has been featured in “Recruiting for Small Business: The Ultimate LinkedIn Guide”, “The LinkedIn Recruitment Video Playbook” and in publications like Wired, The Boston Globe, CNBC, The Boston Business Journal, Fast Company and CIO.com among others. He is also a frequent contributor on blogs like the LinkedIn Talent Blog, Glassdoor For Employers Blog, Lever Blog, Hiring Solved blog and many more outlets. Ed is the founder of Red Pill Talent, LLC.
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- Kori Rahaim
- Director, People & Org at Relay Therapeutics
- Kori Rahaim brings over a decade of experience as a people leader and coach across local non-profit to global enterprise organizations. A self-proclaimed utility player, Kori is fearless in leaping into whatever project comes her way. From rapidly scaling the R&D team for Relay Tx, to moonlighting as social media manager, to re-imagining what the candidate experience can truly be… Kori thrives on designing, creating and connecting. Her favorite mantras are “beginner’s mind” and “growth mindset,” and finds the best inspiration is found by looking outside of our own biotech industry. As a professionally trained Co-Active Coach, Kori privately coaches clients looking to make transformative change. Outside of the office, you can find her managing her dog’s Instagram account (@bostonlarrytheboston) or running. Slow but steady, Kori has completed the Boston, NY, Chicago and San Francisco marathons.
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